Our Story
Hello & welcome! I am Katerina. I founded Wellrose in 2020 with the lifelong belief that Health is Wealth, and when all dimensions of our health are in balance, we can create any life we desire. My journey to creating this community is deeply personal. Growing up in a health-conscious medical family, my parents prioritized our health above all else. Leaving an abusive and narcissistic relationship taught me, firsthand, the vital role of our emotional well-being, how this can deeply impact our physical health, and how we can attract people and things based on our psychological wounds. These experiences fueled my passion to build a trusted wellness community that supports individuals to live vibrantly and youthfully, by creating synergy between their physical, emotional, and spiritual well-being using tools and methods that caters to each individual. Wellrose is more than just a community or brand; it's a sanctuary where I aim to empower individuals to embrace sustainable and integrative health practices, and embark on their own transformative journeys toward healing and vitality.
Having practiced medicine for over 50 years, my father is a visionary cardiologist and trailblazer in Integrative Medicine. He has revolutionized healthcare in the Chinese-speaking markets by founding Total Wellness Clinic in Taiwan in 2004 — the first to integrate Western medicine with Traditional Chinese Medicine (TCM), naturopathy, bioenergetics medicine, aromatherapy, flower essence and quantum medicine. His groundbreaking, holistic approach, with an emphasis on the interconnectedness between physical, emotional and energetic health and balance, set a new standard in personalized patient care. My mother has a background in TCM and is an experienced and NAHA-certified aromatherapist. Both of them have treated and healed tens and thousands of individuals over the last few decades with expertise, knowledge, and deep compassion. Together, they profoundly inspired my vision for Wellrose.
Combining my personal experience and education with extensive global career experience and mentorship across luxury, beauty, personal care, and technology sectors, including Tiffany & Co., Estee Lauder, and Salesforce, I created Wellrose with a visionary perspective on sustainable and personalized wellness lifestyle. These experiences in luxury brand management and product development drives the Wellrose's commitment to excellence through authenticity, the use of clean, natural and effective products and cutting-edge wellness tools. Wellrose stands as a genuine guide to living vibrantly, inspiring individuals to embrace wellness as an enlightened lifestyle in refinement. Through this community, our mission is to empower each of you to achieve holistic balance and harmony, leading you to your healthiest and most fulfilled lives in refinement.